Want to sound as good online as you do in real life?
I write conversion-friendly copy with the perfect balance of personality and strategy, so your website actually does what it's supposed to – and makes choosing you feel like the obvious next step.
WEBSITE COPYWRITER FOR SERVICE BUSINESSES
WEBSITE COPYWRITER FOR SERVICE BUSINESSES
Want to sound as good online as you do in real life?
I write conversion-friendly copy with the perfect balance of personality and strategy — so your website actually does what it's supposed to.
Someone just Googled exactly what you offer.
But did they choose you?
You have the expertise to attract clients who won't question your prices, ignore your process, or expect you to deliver more than you signed up for.
But right now your website is sending the wrong signal — or worse, no signal at all — and the clients you actually want are scrolling straight past.
Does this sound familiar? Sorry to break it to you, but you’ve got a copy problem.
Don’t panic though — this is exactly what I can help with.
Someone just Googled exactly what you offer.
But did they choose you?
You have the expertise to attract clients who won't question your prices, ignore your process, or expect you to deliver more than you signed up for.
But right now your website is sending the wrong signal — or worse, no signal at all — and the clients you actually want are scrolling straight past.
Does this sound familiar? Sorry to break it to you, but you’ve got a copy problem.
Don’t panic though — this is exactly what I can help with.
Hi, I'm Jenny —
A website copywriter with a science-trained brain, background in communications, and a slight fascination with other people's businesses.
I also have a bad habit of rewriting my own site when I should be doing something else... (Four times. Four).
I help service business owners who are brilliant at what they do to prove it online — so they can stop underselling themselves, losing clients to competitors who just sound better, and start filling their calendars with the work they actually enjoy.
Hi, I'm Jenny,
A website copywriter with a science-trained brain, background in communications, and a slight fascination with other people's businesses.
I also have a bad habit of rewriting my own site when I should be doing something else... (Four times. Four).
I help service business owners who are brilliant at what they do to prove it online — so they can stop underselling themselves, losing clients to competitors who just sound better, and start filling their calendars with the work they actually enjoy.
Writing about yourself is hard.
You know your business inside out, but when you sit down to put it into words, it can feel overwhelming.
If that sounds familiar, and your website has been on your to-do list for longer than you'd like to admit, you're in the right place.
Writing about yourself is hard.
You know your business inside out, but when you sit down to put it into words, it can feel overwhelming.
If that sounds familiar, and your website has been on your to-do list for longer than you'd like to admit, you're in the right place.
A clear, prioritised breakdown of exactly what to fix and why — for when you’re not sure if you need a full rewrite.
For when you've been staring at a blank page for way too long. I handle everything from research to final draft.
It's time to start attracting clients you actually want to work with.
HERE’S HOW I CAN HELP:
For when you've got something worth talking about but need help putting it into words.
WEBSITE COPYWRITING
CONTENT
WRITING
It's time to start attracting clients you actually want to work with.
HERE’S HOW I CAN HELP:
WEBSITE COPYWRITING
For when you've been staring at a blank page for way too long. I handle everything from research to final draft.
WEBSITE CLARITY AUDIT
A clear, prioritised breakdown of exactly what to fix and why — for when you’re not sure if you need a full rewrite.
CONTENT WRITING
For when you've got something worth talking about but need help putting it into words.
WEBSITE CLARITY AUDIT
“Jenny gave me a completely different way of looking at my website and my business.”
“She asked questions I hadn't thought to ask myself — about my ideal clients, my process, and what I was actually trying to say."
— CHINAMI | PERFUMER
“Jenny gave me a completely different way of looking at my website and my business.”
“She asked questions I hadn't thought to ask myself — about my ideal clients, my process, and what I was actually trying to say."
— CHINAMI | PERFUMER
✓ You know your business inside out but can't seem to put it into words.
✓ You're getting enquiries, just not always from the right people.
✓ Word of mouth has carried you, but you're ready for your website to do some of the work.
We’re probably a good fit if…
We’re probably a good fit if…
✓ You know your business inside out but can't seem to put it into words.
✓ Word of mouth has carried you, but you're ready for your website to do some of the work.
✓ You're getting enquiries, just not always from the right people.
Your competitors aren't better than you.
They just sound better online.
Well, not for much longer.
With a website that's been written specifically for your business, your ideal clients, and the work you actually want to be doing, you can stop losing to your competitors and start filling your calendar with better work for better rates instead.
Your competitors aren't better than you.
They just sound better online.
Well, not for much longer.
With a website that's been written specifically for your business, your ideal clients, and the work you actually want to be doing, you can stop losing to your competitors and start filling your calendar with better work for better rates instead.